There are a number of different models/approaches/frameworks for product strategy and delivery. Many of them I don’t like terribly much, because of a tendency to break apart the sum components (business strategy, design, delivery) into disparate phases – often with gating process in between. This is mostly unhelpful, and not conducive to responding to change – either because of what is learnt along the way, or some other business factor.
So, recently somebody asked me what my ideal approach for end-to-end product development looks like.
It’s a straight-forward question, but not an entirely straight-forward answer.
I am chuffed that the organisers of UXAustralia invited me to talk at the single-track mobile conference – Designing for Mobility this year. The day was packed with really interesting talks, and I was pleased to share the stage with some terrific presenters on the day.
I was pleased this year to present on mobile experience design, product strategy and technical approaches to mobile app development with my colleague Stewart Gleadow as part of ThoughtWorks’ Quarterly Technology Briefing in Australia this August.
You already have some conception of who your trying to reach – on which devices – and what your mobile content strategy looks like. You also know you need some kind of device adaptation to offer something compelling and desirable to customers regardless of what device they’ve used to get to you. Now, what’s the best way to make this happen?
Handling and managing visits from many device types isn’t new and there’re some proven approaches and techniques. ‘The year of the mobile’ has been on replay a few years running, and finally we’re now seeing significant volume of traffic – 25% and upward – coming from mobile devices for mainstream services. Along with this comes increased attention to the subject and some great new thinking and ideas on the how to best handle device adaptation.
After recently attending a workshop about design games, I was pleased by the opportunity to road test some the techniques. What ensued was an interesting lesson – proving fully that good facilitation (and outcomes) is about more than just techniques or methods.
I was fortunate enough to attend UX Australia in Sydney this year, and this workshop by Andy Budd – about running good workshops – was a highlight for me.
As much as I enjoyed the content and hands-on practice, it was most interesting to observe a master at work. It’s fairly common knowledge that good facilitators are good communicators – and that means a lot more than just being a clever lad. Communications consultants/coaches often talk about the importance of things less tangible, like: gravitas, passion, modulation, body language and the ability to command a room. These things aren’t easily learnt, and it’s not a box you can tick during preparation. Watching Andy work his craft, by facilitating us for a few hours was in itself insightful and helpful.